Most consultants know one world.
Sheena Hunt has lived in two.
For over 20 years, Sheena led operations inside a Fortune 100 company — where world-class systems, measurable accountability, and scalable leadership weren’t optional. They were how the work got done.
She learned what it looks like when a business runs at its best: when every person knows what they own, when decisions happen at the right level, when teams stop firefighting and start building.
At the same time, she was building her own businesses — over 15 years of the unglamorous, resource-constrained, wear-every-hat reality of entrepreneurship. That experience taught her something no corporate role ever could: what it actually feels like to be the founder who holds everything together, and what it costs when the structure beneath you isn’t built to last.
WHY THE DEVAIN COLLECTIVE EXISTS
Most small business founders never get access to the kind of operational thinking that large organizations have built entire departments around. The DeVain Collective exists to close that gap — bringing Fortune 100-caliber systems and leadership development to growing businesses, without the red tape, without losing the soul.
We work specifically with women-led businesses under $5M who are ready to stop being the ceiling in their own company. Founders who know something has to change — they just aren’t sure what, or where to start.
OUR BELIEF
Profit matters. But what your business makes possible matters more — for your team, your community, and the life you’re actually trying to build.
A sustainably-run business doesn’t just generate revenue. It creates stability for the people inside it, reliability for the customers it serves, and capacity for the founder to lead with intention rather than reaction.
If any of this sounds familiar, you’re in the right place.
The best starting point is the Strategic Discovery Audit — a 45-minute diagnostic session that helps us see your business clearly, together.
Book the Audit — $997 or start with the Free CEO Assessment if you want to test the waters first.

Sheena Hunt, Founder & Chief Executive Officer
I founded this company with one focus: ensuring small businesses are built with solid people-centered leadership & operations that are supported by systems to allow for profitability and impact. This leads to purpose in action.
